The Marvel's Avengers E3 gameplay demo didn't exactly look superheroic

There was an air of disappointment around the look of Square Enix's Avengers game when it was announced on Monday, and it was easy to pin down why: The slightly muted colour palette of Marvel's Avengers approximates the look of the Marvel films rather than the comics, but without the actors playing those roles, it ends up looking like an uncanny, slightly drab cover version. Seeing more of the game in action behind closed doors at E3 2019 (about 20 minutes of an early mission) couldn't overcome that initial reaction to capture my imagination.

But the long-term ambition at play here is very exciting, and this is only a tiny introduction to what Crystal Dynamics and company have planned.